Here I quickly summarize a great little 5-point strategy for solving any issue, as presented by Alan Iny in his book, "Thinking in New Boxes: A New Paradigm for Business Creativity":
- Doubt Everything. Question all aspects of the problem.
- Research. Gather any relevant data and use it to refine the problem.
- Generate Ideas. Spend a day doing exercises such as imagining joint ventures and coming up with specific words to describe your company. Use those new perspectives to brainstorm for solutions.
- Introduce Reality. Take the best solutions and apply constraints. Choose the best idea.
- Implement, and Re-evaluate Relentlessly. Ideas are time-stamped. Foster and environment of healthy doubt. Return to Step 1 as needed.
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